New Era

NFL Experiential Coverage

New Era Cap’s signature flag logo can often be found on a sports fanatic’s cap. Since it’s inception in the 1920s, the brand has become the gold standard for quality athletic headwear. Staying in tune with their consumers is crucial, and what better way to connect than by being a part of a branded activation at any major sporting event? These events can be a great experience, so proper coverage of the event and fans’ encounters is essential.

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HOULIVING

Neighborhood Series

Buying a home is no small endeavor. As with all real estate, it’s about location, location, location. Of the almost 80 communities in the Houston area, The Heights is one of the oldest and most coveted places to live. Being one of the last relatively unchanged neighborhoods without corporate interference, some small businesses have been able to call the Heights home for decades, which has cultivated a supportive culture.

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Finish Line

Social Media Content

In fashion, image is everything. It establishes a brand’s outward perception and is often seen as an interpretation of the brand’s culture. A brand’s social media channels are a direct extension of that. Many retailers generate content by pulling images directly from a satisfied customer’s account. While utilizing User-Generated Content or UGC can be cost-effective and highly impactful on other customers, it doesn’t always guarantee the best quality content makes it onto the brand’s page. For a company like Finish Line, quality is crucial.

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FILA

SS18 Cinemagraph Collection

Many brands in the fashion industry have seasonal collections they like to showcase through lookbooks and catalogues. In recent years, some of these brands have taken to unveiling their latest batch of clothing through digital-media campaigns. FILA, a sportswear company, reached out to us to create content for them during the summer of 2018.

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NextSeed

The Stories Series

Over the course of a few short months, we told the stories of how 6 local entrepreneurs used the NextSeed platform to grow their businesses. We highlighted businesses ranging from a small poke concept expanding to their first brick and mortar location,to a popular brewery building their new multi-million dollar production facility complete with a bar and restaurant. The possibilities are endless when your customers become passionate ambassadors.

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Capsule Bag

The Take Daily Kickstarter Campaign

More and more, pop culture is shifting towards a focus on minimalism and living with purpose. With this in mind, pharmacist-turned-designer Joey Garza wanted to create a tool that would be useful in several lifestyles. Whether you’re a backpacker looking to travel light or a professional heading into the office after time at the gym, your bag should be a reliable sidekick carrying your belongings. Many use public transportation or ride-sharing services to get from place to place, so carrying several bags for routine activities becomes impractical and exhausting.

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BL Event Planning

Website Redesign

Weddings are a huge deal anywhere you go, and the United States is no exception. There copious amounts of vendors to pick through for every aspect of the wedding: food, music, photography. Consolidating that process makes it easier for couple to enjoy the happy occasion, which is why their first call is usually to a wedding planner. This individual helps bring the couple’s dreams to life, so the right planner makes all the difference.

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Balls Out Burger

Fivestars Growth Campaign

Texas is a place known for its beef, so much so that there are nearly 3,500 restaurants to choose from in Houston alone to get your burger fix. When Balls Out Burger opened its doors in the Heights in the summer of 2017, they did so in a big way, with some of the most delicious (and biggest) burgers you could find. With a menu that was comprised entirely of Hamburgers (with or without cheese), French Fries (regular or sweet potato), and milkshakes, it is very clear that Balls Out Burger's ethos from the start has been to focus on nothing but the bare essentials to create the best product possible.

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